In today’s tech-savvy and digital-first world, your application is often your first impression, and often, it becomes your last one too. This ‘first impression’ opens doors to new opportunities if made right, but what if it goes on the flip side? What if your app starts to slow down, crash, or even fail to meet your users’ expectations?

The reality is stark, though! According to a report by UXCam, 90% of users have stopped using an app due to poor performance. And that truly serves as a big blow to your brand’s user base and revenue potential. Worried? No need to be! Today, app makers understand the significance of app maintenance and support services.

Modern apps are no longer in the pattern of “set it and forget it” anymore. A regular support and maintenance service is a must for these applications to stay secure, scalable, and user-friendly. Yet many businesses wait for the ‘bad news’ before they act.

So, how do you know if your business has reached that point? This article breaks down the 7 clear signs that your business is in need of maintenance services.

Why You Need Application Maintenance and Support Services

According to a survey by Verified Market Report, the Software Maintenance Service Market Revenue is estimated to reach USD 180 billion by 2033. This number suggests the business’s growing need and interest in investing in IT support services for an efficient app. 

1. Frequent downtime is hurting your business.

Frequent app slowing and crashes are a huge red flag. It not only hurts your productivity, but also your potential revenue and market position as well. This unplanned downtime can pretty much frustrate your users, thus damaging your reputation. And this is the time when you need to act!

But here’s the issue — downtime isn’t always obvious. Sometimes it affects only part of your user base or only happens during high traffic periods.

That’s why regular performance monitoring and support are crucial. Support teams track real-time performance, fixing bugs before they cause further damage, and ensuring round-the-clock availability. 

2. Negative feedback on your app is increasing. 

Your app’s initial performance is good and satisfying but then comes a rising wave of negative feedback — not just from the users but from your social media and the app store as well. This is more than just background noise; it’s a signal that your software product is failing to meet the user’s demands.

Unresolved bugs, poor UI, or neglected updates often give rise to common complaints like “app is slow,” “features not working,” or “can’t log in”.

With proper application maintenance services, you can ensure that  

• Updates are rolled out regularly 
• Bugs are quickly fixed 
• New features are added 
• The app is aligned with the users’ needs 

3. Your software product is outdated. 

Haven’t updated your application in months? Well, then you’re probably overlooking a major red flag. With ongoing tech evolutions, your app must keep pace. Whether it’s an OS update (like Android 15 or iOS 18), security patches, or new frameworks, everything demands an update in over 3-6 months.  

Failing to do so leads to: 

• Compatibility issues 
• Security vulnerabilities 
• Outdated UI/UX 

Regular support keeps your app aligned with current tech standards and ensures a smoother experience for users across all devices. The IT support providers also oversee the integration of the new tech stack with your software to ensure efficient and smooth functioning. 

4. Your business is growing, but not your app. 

If you keep on adding weight to a small boat, it’s bound to sink eventually. That’s what the fate of your app is when you continue to scale your business, paying no attention to the app. With business growth, your app also needs to adapt. This could mean: 

• Handling higher traffic 
• Integrating new APIs 
• Expanding to more platforms 
• Adding multilingual support 

This is where you can leverage IT support interns and teams and scale smartly. They analyze app infrastructure and refactor code when needed, ensuring your app scales without crashing. 

5. Cybersecurity is becoming a big concern. 

“Cybersecurity isn’t a luxury — it’s a necessity for survival.”

With the increasing pace of global digitalization, the threat of cyberattacks is also increasing. Today, cybercriminals are capable of developing viruses and malware. They do it so fast that they exploit weaknesses in systems even before the developers are aware of them. Lacking sound app security makes your software not only vulnerable, but a ticking bomb.

A robust application maintenance process ensures your data, and the users stay protected. This involves: 

• Routine vulnerability scanning 
• Patch management 
• Encryption updates 

6. Your team is overwhelmed. 

If your in-house team is stretched too thin and is unable to focus on core business functions, then this is again a red flag. If your team is constantly putting out fires, and the developers are stuck fixing bugs instead of building new features, then it is a clear sign that you need support services.

Application maintenance services help take this burden off your internal teams. The support teams proactively manage updates, performance, and issue resolution, so your developers can get back to focusing on what needs to be prioritized: innovation! 

7. High IT support costs are hurting your budget. 

If your IT support costs keep rising without matching returns, then it’s time for a change. Application maintenance services serve as a cost-effective model, helping with  

• Proactive monitoring 
• Quick fixes 
• Predictable pricing 

This will let you manage your budget while keeping your app stable, secure, and up to date. 

Final Words

Your application is a living product that evolves as your business grows, your audience shifts, and the tech landscape changes. But without ongoing support, even the best-built apps will eventually break, driving users away.

This article lists some significant signs that indicate your app’s way of asking for help. The good news? Application maintenance and support services are no longer just for big enterprises. From startups to mid-sized businesses, more companies are turning to proactive app management as a growth strategy.

So, wait no longer! Partner with a trusted app maintenance and support service provider, define your support goals, and start taking care of your application.

Frequently Asked Questions