Transforming Matrimonial Services with a High-tech Online Matchmaking Platform
Client’s Introduction
Simple Rishta, a European matchmaking website with a broad consumer base globally, was looking to transform matrimonial services. The company wanted to develop a high-tech online matchmaking platform system that would ensure reliability and maintain confidentiality. Unlike traditional dating websites, Simple Rishta aimed at making matrimonial services more reliable by restricting direct access to user profiles and verifying the candidates’ information through independent means. Similarly, the client wanted the digital platform to be robust, fully automated, and intuitive to ensure data privacy and reliability.
Key Challenges
Lack of Credibility
Traditional rishta aunties
and marriages bureaus
are no longer credible
Most matchmaking
sites have fake users-
profiles and allow
registration without
verifying information
Mismatched Profiles
Mismatching is a huge
challenge for individuals
looking for marriage
proposals
Mismatched couples
have the lowest
marriage success rates
Time Consumption
Traditional matchmaking
methods are less efficient,
expensive, and time-
consuming
Individuals don’t have
enough time to look for
suitable marriage proposals
Lack of Credibility
Traditional rishta aunties
and marriages bureaus
are no longer credible
Most matchmaking
sites have fake user–
profiles and allow
registration without
verifying information
Mismatched Profiles
Mismatching is a huge
challenge for individuals
looking for marriage
proposals
Mismatched couples
have the lowest
marriage success rates
Time Consumption
Traditional
matchmaking
methods are less
efficient, expensive, and
time-consuming
Individuals don’t have
enough time to
look for suitable
marriage proposals
The Solution
Fast and Accurate Results
Our team at Khired Networks combined tradition with technology and developed a robust matchmaking platform that gives fast accurate results. The newly developed system reinvented matrimonial services by enabling individuals to find suitable marriage proposals according to their desires and preferences.
Independent Data Verification
Data verification from independent sources improved reliability and eliminated the chances of misrepresentation. By registering online and providing details about their preferences, individuals can get the best matches and find a sincere life partner.
Confidentiality & Reliability
Simple Rishta offers unique features to ensure confidentiality and reliability. Some of these features are given below:
The system restricts direct access to users’ profiles
Candidates’ information is verified online within two weeks
Personal details are disclosed on the consent of interested parties.
A state-of-the-art matchmaking system ensures maximum accuracy
Marriage aspirants can find a sincere life partner with confidentiality and reliability.
Marketing & Promotion
Following robust and targeted digital marketing initiatives taken by our team, Simple Rishta became one of the leading matrimonial services providers worldwide. We extensively worked on platform’s branding and promotion to expand its outreach and generate organic leads.
Customer Support
Providing impeccable customer support is critical to corporate growth and development. Hence, Khired Networks helped Simple Rishta provide round-the-clock customer support to timely respond to their clients’ queries and win their loyalty.
The Results
Simple Rishta made it quite simple and easier to find a suitable marriage proposal online. Instead of going to unreliable marriage bureaus or searching for traditional rishta aunties, candidates can submit their personal information through an online application form.
In a very short time, Simple Rishta became one of the most trusted and reliable matchmaking platforms trusted by thousands of people across the globe. Particularly parents are highly satisfied with this high-tech system because it allowed them to find suitable marriage proposals for their children across diverse religions, castes, ages, qualifications, castes, and locations.